Showing posts with label eye on the blog. Show all posts
Showing posts with label eye on the blog. Show all posts

Wednesday, May 12, 2010

Zindra Expo

The Zindra Community, dedicated to adult activities in Second Life, and Linden Lab, are proud to announce that the first Zindra Expo, a showcase of adult content, lifestyles and role play, begins (May 7) and runs through May 14th. Come visit ... anytime during the week to catch live performances, participate in contests, walk around the merchant displays, take classes, or listen to panel discussions. Celebrity guests include Abramelin Wolfe, an SL Business Innovator; Mistriss Vought, Femdom Author; and Kyra Roxan, Artist and Sculptor. For more information on the conference, visit the Zindra Community webpage.

The Zindra Community isn't the only Zindra-focused group in Second Life. Just last week, the Zindra Alliance
hosted a similar event called 'Zindra Unzipped.' Join these communities, on Facebook to learn more about upcoming events and activities from both Zindra groups!

To access adult rated land, your account needs to be 18+ verified and your maturity settings will need to be set at Adult.

To read the Linden blog post, go Here. *Caution* not all the links there are work-safe.

Sunday, May 2, 2010

Eye on the Blog: Enforcing the New Third-Party Viewer Policy

On March 31, 2010, M Linden announced an updated Second Life Terms of Service (TOS) that becomes effective on Friday, April 30th. We have incorporated our new Policy on Third-Party Viewers into the updated TOS. This Policy governs access to Second Life and our technical platform that supports Second Life by any third-party viewer, by which we mean any third-party software client, regardless of its source code, that logs into our servers. This includes software for viewing Second Life, any chat clients, utilities, bots, and proxies as well as applications that may not be listed in our Third-Party Viewer Directory. This policy does not place any restriction on modification or use of our viewer source code that we make available under the GPL. Rather, the policy sets out requirements for connecting to the Second Life service using a Third-Party Viewer, regardless of the viewer source code used, and for participating in our Third-Party Viewer Directory.

On Friday, we will begin enforcing the new Policy on Third Party Viewers. The steps we will take may include blocking viewers that do not comply with the new conditions for access to Second Life. We know that there are many compliant viewers in use -- beyond the seven that are currently listed on the Third-Party Viewer Directory -- and we will not interrupt their access to Second Life. The Third-Party Viewer Directory is the best place to find out whether the developer of the viewer that you are using has self-certified that the software complies with the new Policy.

We hope that this step will provide a safer and more secure Second Life environment for all Residents.

And, if you haven't yet tried Second Life Viewer 2, the official Second Life Viewer, then we encourage you to try it, now updated with additional performance and stability enhancements.

To view the blog post, Click Here.

Sunday, April 25, 2010

Second Life Viewers and the Third-Party Viewer Directory

For the Official Experience from Linden Lab
The Official Second Life Viewer

We at Linden Lab have optimized this viewer to help you have a safe, stable, and enjoyable experience in Second Life supported by our Customer Relations team.

The Snowglobe Viewer

We also support the Snowglobe viewer, which typically has new features not yet available in the official Second Life viewer. Developed jointly by Linden Lab and the open source community, this viewer may be somewhat less stable than the official Second Life viewer.

For a More Experimental Experience with a Third-Party Viewer

You may connect to Second Life using software released by a third-party developer. We have a Policy on Third-Party Viewers to help promote a positive and predictable experience for all Second Life Residents. However, because third-party viewers are not our viewers, we cannot guarantee that they will follow our rules. You are responsible for evaluating whether you want to use and share information with them.

The Third-Party Viewer Directory

To be listed in the Viewer Directory, a software developer must self-certify that it complies with Linden Lab policies. Beware of third-party viewers that are not in the Viewer Directory – they have either declined to self-certify or been refused for noncompliance with our policies.

The Third-Party Viewer Directory

Viewer Name - Developer Name
Emerald Viewer - Modular Systems
Kirstens Viewer - KirstenLee Cinquetti
METAbolt - Legolas Luke
Mobile Grid Client - Kurz Socke
omvviewer project - Robin Cornelius
Pocket Metaverse - Pocket Metaverse
Sparkle IM - Genkii KK

For Developers: How To Apply for the Viewer Directory

1. Your Second Life accounts must be in good standing, must not be suspended, and must not have been permanently banned or terminated.
2. You must have valid payment information on file with us or have been age verified by us.
3. Review our Policy on Third-Party Viewers and the Second Life Terms of Service.
4. Make sure you and your third-party viewer are in compliance with our policies.
5. Complete the application form and certify your compliance.

Disclaimer: Linden Lab makes no representations or warranties regarding any of the listed viewers or developers. These third-party viewers are not affiliated with or overseen by Linden Lab. Please take reasonable precautions, including virus scanning, before installing and using any of the listed viewers.

To view the blog page: Click Here, page from a link at the bottom of the Download page.

Wednesday, March 31, 2010

Linden Lab Release New Viewer




'Unveiling An Improved New Resident Experience


One of the things we've been working hard on here at Linden Lab, as M pointed out in his  New Year post, is the new Resident experience in Second Life.


Today, we're proud to announce an important step forward as we continue to improve the welcome experience for new Residents; it's a more streamlined introduction to our online world, one that is simple, linear, and integrated with Viewer 2.  Our primary goal is to make Second Life more welcoming for new Residents, because more new Residents means more opportunity for merchants, landowners, creators--and for the whole ecosystem that is Second Life. However, Viewer 2 isn't just for new Residents. It also delivers a better, more intuitive user experience for all of us and gives everyone in Second Life the capability to integrate web-based media seamlessly into Second Life--a huge leap forward. And, what may not be immediately apparent--but equally  important--it provides us a robust and flexible platform to build on; we have much more goodness planned to roll out in 2010 and beyond.
Key points:
Second Life Welcome Island and Second Life Discovery Island
New Starter Avatars
Updated Terms of Service
Updated Maturity Ratings
Second Life Viewer 2 in Registration Flow'

Read the full post HERE

Reading through the entire post it seems aimed more at new residents and the Lindens actually point out that many testers experienced in SL have had difficulties adapting and basically completely relearning how to use Secondlife.
So looks like the long suffering residents will have to wait that little bit longer for all the bug fixes and better search etc that we have all been asking for for so long, of course we can expect bug fixes for the new viewer will take priority over little things like that as of course the new residents have no idea how Linden lab works and will expect the best service.
Luckily for now the update IS optional ;)
Dana

Saturday, February 27, 2010

New Third Party Viewer Policy Runs Into Backlash

At the same time as the Beta of it’s new viewer, Linden Labs also announced a new policy concerning the use of “third-party viewers in general,” such as the Emerald viewer. The Lindens say they are willing to accept the use of these viewers, though a number are raising questions about the wording of the policy.

The policy was a long list of legalese that this blue collar worker in real-life found hard to understand. Going through the Linden blog, readers expressed similar confusion. Some thought things looked fishy.

Well, not one single instance or version of the 3rd-party clients that I have ever seen or used can meet a strict interpretation of the new rules for an "approved" client, So you have, despite all your noise to the contrary, effectively banned ALL 3rd party clients, as they exist today. At least, banned their use by anyone that plays by the rules. The thieves will still use fake tags and pretend to be an LL-approved copy of Snowglobe and have a field day.

And you know what? LL's OWN CLIENTS can't pass those restrictions!

One of my friends came to me. He thought that the Lindens were making the use of a third party viewer punishable by suspension or ban, and pointed out an entry in the “Boy Lane” blog. Boy Lane called herself one of the people behind one of the 3rd party viewers, and had this to say:

What happened now however is going way too far beyond a reasonable policy. Besides making some clear statements about content "backup" LL also introduced some funny terms they could not legally enforce previously. Such as not using the generic term "life" which one has to explicitly agree upon by signing LL's new policy.

But unfortunately not all can be labeled "funny". To come to the (at least in my opinion) main point. LL introduced one killer clause:

7. Your Responsibility for Third-Party Viewers
If you are a user or Developer of Third-Party Viewers:

a. You are responsible for all uses you make of Third-Party Viewers, and if you are a Developer, you are also responsible for all Third-Party Viewers that you develop or distribute.


What this means is that a viewer developer has to take (legal) responsibility for any action of any viewer user. That's something GPL specifically allows to exclude, now LL forces such responsibility back to software developers. It is pretty much impossible for anyone to take such a responsibility. Besides many other questionable points this clause renders the whole 3rd party viewer policy unacceptable.

Boy Lane stated she refused to comply with the new policy, and recommended others stop using third party viewers, saying they were risking being banned from Second Life.

Tateru Nino in “Massively” called the new policy, “the worst day's work that we've seen come out of the Lab to-date. TPV policies have a number of glaring flaws, chief among which are multiple incompatibilities with the existing source licenses, so that you can't actually build and distribute a viewer from the open source code-base while simultaneously being in compliance with the TPV policies. That's quite an astonishing oversight. In fact, not a single release of the source-code made by Linden Lab to date complies with the TPV policies. An unmodified build from the trunk code-base would be violate the policies as they presently stand.”

Why were the new policies so poorly written? The question was summed up between comments between Tateru and one of her readers. He thought the Lindens were too proud to admit that their viewer was inferior to that others could build. Tateru thought this wasn’t the case, but rather a blunder, wondering if, “someone on the legal team just phoned this in half-asleep.”

Word is, Soft Linden is writing up a more clear policy. Hopefully this will clear up a good deal of confusion and suspicion, and quiet fears the Lindens are trying to ban third-party viewers without saying so.

To go to the Linden Blog post, Click Here

To go to the comments, Click Here.

Other sources: Massively, Boy Lane

Tuesday, February 23, 2010

Second Life Viewer 2.0 Beta Released

There’s been some talk about it in recent weeks, wondering what it might bring. Well, it’s finally arrived. The Beta for Second Life’s Viewer 2.0.

“Today, we're excited to announce the launch of Viewer 2 Beta, the next generation of Second Life viewers -- combining an easy browser-like experience with shared media capabilities -- providing what we believe is the best experience yet for accessing Second Life, and a new option to choose from among Viewer 1.23 and other Third Party Viewers. We looked carefully at the experience design of other successful social media and technology platforms--such as the web browser, Facebook, the iPhone, Twitter, etc.--and the key elements that enabled them to reach mass adoption. You'll see much of that thinking baked into new Viewer 2 experience design. Our primary goal was to create a more consumer-friendly viewer--an imperative to bring in a new wave of Second Life Residents. After all, more people in Second Life means that there will be more amazing content, more customers to purchase virtual goods, a thriving economy, more friends and communities, and we can do even more to improve the experience. All very good things for all of us.”

Taking a look, I saw they remembered Mac users, and downloaded the beta viewer. It was notable that the icon had a yellow bar with black stripes on the side, as if to signal “under construction.” It took a minute for the viewer to initially appear after double-clicking on the icon, though later on it came on normally. One friend when downloading it only got a string of binary code.

I managed to log on okay, but my friends list was a bit quirky, people listed as “waiting,” and I was cloudy. Eventually, the list appeared, though some were listed as offline whom later turned out were on. When I logged on later, there was no “waiting” period. My avatar remained a cloud, even on the second time I used the beta. So it looks like the beta needs improvement there.

Using the new viewer took some getting used to, and the side-to-side movement and crouch & jump buttons were missing from the movement toolbar. But there are interesting features. On the right of the screen are tabs, which can be clicked to open a window with information. Bringing up someone’s profile will reveal both their Second Life and real-life pictures (or what’s used in place of them), which can be useful for those who wish to better mix their virtual lives with their real ones. One’s teleport history is stored, so if you forgot to make a landmark at a place you visited the previous day, you can check the history to return.

One feature should be of great interest to non-human avatars, such as furries and tinies: Alpha Masks. Meant to be used in place of invisiprims, they can render parts of your avatar invisible. For digitgrade avatars, this means no “force field” effect around their shins.

Being cloudy the whole time, my impression the beta still needs a good deal of work. But it does have some cool features that show good potential for it.

For the complete Linden blog entry, Click Here. To go to continued comments, Click Here. To go to a Second Life Youtube about the Beta viewer, narrated by Epsy Linden, Click Here.

Bixyl Shuftan

Sunday, January 31, 2010

Linden Labs Purchases “Avatars Unite” Social Network Site “For MMOs”

On January 29, M Linden announced on the Second Life blog that Linden Lab had acquired “Avatars United.” They were now the owners of the “web-based community site designed especially for avatars” through buying the company that runs it, “Enemy Unknown” of Sweden, “We’re proud to announce that they are now part of Linden Lab.”

M Linden explains that “Our goal is to extend and support the great work done by so many on their SL-related blogs and Web sites, because they are a powerful network in themselves. We want to give you more tools, feeds, and connection points to build even more richness and depth into the experience of SL.” Buying up Avatars United, M Linden says, “will soon start to give Residents new and better ways to connect with each other and with the rest of the world.”

Of those with no connection to Second Life already on Avatars United, M Linden says they will continue to be supported, “we're committed to keeping this ideal of a place where avatars from multiple worlds and games can come together.” They also promise to respect the privacy of those “who keep a strict separation between SL and the rest of the Web.”

Taking a look at the website, one can put up pictures, install applications, or give gifts to others using Avatars United own virtual currency, as well as posting updates. There do seem to be a few minor bugs, such as the "Feed Reader" application not being able to work quite right.

It is noteable that M Linden’s blog post states that among Linden Lab’s future plans is “Optional registration and sign-in using credentials from other properties (Facebook, Yahoo!, etc.)” For those who have been asking for integrating Second Life with popular social networks, a welcome move. Looking at the comments to the blog post, one called it, “the first thing since Havok4 that I’ve seen done right.”

One question is how Avatars United will compete with other social networks that already have large numbers of Second Life residents, such as Flickr, MySpace, and SLprofiles. Time will tell how Linden Labs’ move into social networking turns out.

For the complete blog post and comments, Click Here.

Sunday, January 24, 2010

“Blips on the Grid”

If Second Life seems buggier than normal lately, that’s because it is.

In an SL blog entry on January 18th, FJ Linden admits that “over the past 4-6 weeks, we have had some regular operational blips, specifically affecting logins, teleports, and in world performance. “ The reason for this he says are that Linden Labs is relocating from it’s central database in San Francisco, and taking the opportunity to upgrade some old infastrucure. Trouble is, it seems someone forgot to write some paperwork on these “legacy systems that are deeply tied to every part of the Second Life experience. ... In many cases these systems were designed and deployed with little or incomplete documentation, which only adds to the challenge of migrating with minimal disruption.”

Comments after the post were a mix of some relief as they now had an explanation of why things were buggy, with some wishes that things would be better soon.

FJ Linden states that they are “in the final stages” and that it will most likely continue for “the next few weeks.”

Click Here for the complete post and comments.

Tuesday, December 22, 2009

Eye on the Blog: Script Limits

Second Life is a rich and engaging interactive world due to scripts. Every time you open a door, fly a plane, sail a boat, use a vending machine or dance in a night club a Resident authored script is interpreting your interactions to make things happen.

Unfortunately the current scripting system does not include any mechanism to limit the number of scripts that can be added to the world or attachments on avatars. This allows both malicious Residents to cripple simulators by running huge numbers of scripts and well meaning Residents to accidentally run more scripts than a simulator can cope with.

When too many scripts are running in a region the server simulating that region runs out of memory, dramatically increasing the lag experienced in all regions running on the same server. This is especially noticeable in homestead regions as more homesteads run on a single server. In addition, when an avatar with many scripted attachments enters a region the simulator has a lot of work to do setting up the scripts to run in the new process, causing a lag spike that can be noticed by all Residents using that region.

At Linden Lab we are working with Mono developers to reduce the lag spikes experienced when scripts enter a region, adding scripting functions that allow more efficient scripts to be authored and building a system for limiting the resources used by scripts on a per m^2 and per avatar basis.

We're also working very hard to analyse the current memory usage by scripts across the grid to determine the best values for script limits that minimise the lag caused by simulators running out of memory while affecting as few Residents as possible.

We're planning to make script memory usage along with our proposed script limits visible to all Residents for an extended period before enforcing any limits. This will give us time to gather feedback on the proposed limits and identify any situations where we're going to be imposing unreasonable restrictions and give will give you time to compare your usage against the proposed limits, give us feedback and have plenty of time to prepare.

I'm looking forward to working with you all towards a lag free and more efficient Second Life in 2010.

Posted by Babbage Linden in the Second Life Blog.

Read comments under the blog post Here.

Thursday, November 19, 2009

Eye on the Blog: Lindens "to Retire the Current Mentor Volunteer Program"

Upcoming changes

The company has decided the time to evolve and grow as a volunteer community has come. While the official Mentor Volunteer Program has been an extremely valuable endeavor, its sheer size has made it increasingly difficult to support, and we need to reallocate our resources at the Lab for other Resident-focused programs. We've decided to retire the current Mentor Volunteer program—launching new opportunities for expanded volunteerism within Second Life.

For more information about the close of the Mentor Volunteer Program, please take a look at our FAQ.

We're sad to see the Mentor Volunteer Program go, but we're also excited about new opportunities! Now is the time participate in new offered programs, create your own programs or groups, or simply volunteer on an individual level. On our end, Linden Lab will work even harder to create the framework that highlights your efforts and supports the efforts of even more volunteers—heralding in a more sustainable and more creative phase of volunteerism. Rest assured that we will always want and appreciate volunteers in Second Life!

Announcing two new programs!
Linden Lab is focused on building robust volunteer programs in collaboration with the Residents of Second Life. Not only do we plan to help support their amazing work, but we also want to increase the visibility of their contributions for other Residents to enjoy.

If you're looking to volunteer, here are two Linden-supported programs that might interest you:

1. Second Life Answers. Residents submit questions and other Residents answer them—it's both simple and awesome at the same time. With over 200,000 page views, the Second Life Answers Beta has been a huge success, thanks to our Residents who participated by sharing knowledge, guidance, and friendly support on a wide range of topics in multiple languages. As Second Life Answers continues to grow, it will become even more effective as it attracts even more questions from Residents and more knowledge from our volunteers.

2. Coming Soon: The Resident Help Network (RHN) Beta! This program, which is expected to launch in about a week, will highlight the “best of the best” Resident-run help groups. There's a lot of great information out there among different help groups, and this network is designed to help our Residents find what they need. To apply to be part of the network, help groups must meet a high standard for helping new Residents, maintain over 50 active members, have an established history, produce documentation on how they help, and submit three Resident testimonials. There are more criteria for applicants, which you will be able to read when the blog and wiki information is available at launch. The accepted RHN groups will be listed on the website, featured inworld, and help shape future new Resident experience. We also hope to have an inworld Resident Help Network Fair early next year, so you and other Residents can learn more about the first groups accepted into the network.

Read more in the complete blog post by Lexie Linden Here.

Eye on the Blog: Good-Bye Xstreet Freebies

The Xstreet SL Experience:

The Xstreet SL Marketplace is not meant to provide a replacement or even identical experience to that of shopping in-world. Instead, it serves as a specialized shopping experience which makes shopping & selling easier and different in many ways. All of our research and your feedback demonstrates that. Since it is clear that the increasing quantities of free, cheap and stale goods are hindering that experience for shoppers and merchants alike, we will take action to counteract and balance them within the marketplace, for the benefit of all. To be clear: we believe in a free marketplace and will not implement price controls on what merchants can charge for their goods.

The Roadmap:

We will enact the following new controls for the Xstreet SL Marketplace within 90 days, with at least two weeks' notice, in order to improve the shopping experience:

Monthly Listing Fee for Freebies of L$99:
  • Listings for free items will now be treated as a marketing/promotional tool and thus will have a price.
  • L$99 is the price of our least expensive listing enhancement and so we will start there.
  • Depending upon desire for this marketing opportunity and perceived value given such demand, we will adjust the price as necessary to maximize this value and keep the freebie listings from becoming bloated again.
  • Expected Delivery: 30 - 60 days
Minimum Commission of L$3 on all items priced L$1 or greater:
  • We will enact a minimum commission of L$3 on all sales of non-freebie listings.
  • Since Freebie listings are now considered marketing and are charged as such, they will not incur this fee.
  • A L$3 commission will raise the commission on all listings under L$50. This was a range suggested by residents, but it turns out that this is the price range where there is a very high transaction volume and low commission income which combine to cover the costs of those transactions.
  • We may adjust this minimum commission as we see its effects on the marketplace. L$3 does not cover the full cost of a transaction, but the goal here is first to manage freebie growth first.
  • Expected Delivery: 30 - 60 days
Monthly Listing Fee of L$10 for all items L$1 or greater:
  • All non-freebie listings will now be charged L$10 per month to remain listed in the Xstreet SL Marketplace
  • Currently, less than 20% of Xstreet SL listings make at least one sale per month. This displays just how much clutter of unsold items exists on Xstreet SL.
  • Doing this will provide an incentive for merchants to remove listings which are not selling, while keeping this fee low enough to have a minimal effect on listings which are selling and are desired by shoppers.
  • By reducing the overall number of listings on Xstreet SL, the shopping experience will drastically improve which will please our shoppers and be a boon to the business of all of our merchants.
  • Expected Delivery: 60 - 90 days
Separate freebies into their own category:
  • There is already a freebie section on Xstreet SL. This section will become the place to browse for new freebies.
  • We will remove free listings from the browsable categories and keyword search results on Xstreet SL.
  • Expected Delivery: 60 - 90 days
Timeline:
  • We will provide at least 2 weeks notice before releasing any of these changes.
  • We expect to enact these controls within the time window 30 - 90 days following this roadmap announcement.

* * * * *

Read more in the complete blog post by Colossus Linden Here, or join the discussion Here.

Thursday, October 22, 2009

Third Party Viewer Policy


"Linden Lab supports an open platform with opportunity for all. The flexibility of the content creation tools and open viewer allow for great creativity and innovation, but that openness also carries a responsibility for those developing on our platform and those using third party tools with our platform.
In our recent blog post Our Content Management Roadmap we addressed the responsibility Residents have to respect the intellectual property rights of others inside or outside of Second Life, and we urged developers of third party copying tools to adopt standard industry practices that protect intellectual property. Similarly, developers of third party Second Life viewers must act responsibly in how they develop and distribute their viewers. We are currently working on revisions to our policies regarding the use and management of third party viewers. To support those policy revisions, we will be implementing tools and programs to help us protect our Residents and their content, and enable them to have better, more predictable Second Life experiences."

 In recent months Secondlife has seen a rash of new viewers, some with great features others with some which could be used to spoil others use of secondlife like copybot-like features and phishing. Now Linden Lab are moving to create a registry of these third party viewers with the idea being to protect the secondlife user - what do you think?
You can read the full post HERE or join the discussion HERE

Saturday, October 17, 2009

"Next Chapter" for Philip Linden

I'm starting a new company, and wanted to let you know. It's a big idea - something that actually depends on Second Life existing to get started, and that I have been thinking about almost as long as I've been thinking about Second Life. I don't want to try to explain the idea here, because it is a decision I've just made and honestly I don't think I can do a good job describing it yet. But I did want to tell the whole SL community, because I don't want you to worry that anything is wrong:

I will still be chairman, as I have been since leaving the job as CEO. The change is that I'm not going to be working full-time at Linden Lab anymore (some of you might have thought I wasn't still there, but actually I have been!). I'll still be doing the same outbound and media type things as before - talking about Second Life, etc.

For the last year and a half since M started as CEO, we've been working very closely together. Much of my actual Linden work has been time spent with M. We have literally sat at the same pod, 5 feet away from each other, and have met multiple times a week. We're now at a place where I feel really comfortable that Second Life and Linden Lab are OK without me being here day to day anymore. M (and others) have also managed to hire a bunch of diverse, smart, passionate people who I feel can very capably lead the company. Do I always agree with everything they are doing? Of course not! What founder would? It's like when your teenagers leave home - of course you still worry and wish they would listen to you more! But at some point you believe that they are safe enough to live on their own. I believe that the mission of building the digital world is safe in the hands of the Lindens, which means that I can start working again at full intensity on this new project. It's very exciting.

Also, I've got a new island in-world - it's called 'P Squared'. I'm thinking it can become a sort of extended space for my new work life. Please come and visit, and don't be surprised if I give you something to do. :-) And as for all of you - the people all over the world who have built Second Life - you all feel very near and dear to me, and I want you to be a part of this next adventure. I can't say enough, or say thank you enough, about the experience that has been watching Second Life come to life. On a personal level, it has deeply changed me. I am a different and better person, in part through the experience of being in Second Life with all of you. So anyway... I'll keep you posted, as I get things more sorted out.

Philip Linden

Source: The Second Life Blog

Wednesday, August 26, 2009

"The New SecondLife.com" - Linden Labs' Website Gets an Overhaul

Hi all. Callen Linden here. A few months back, we launched the Dashboard Beta and asked for your feedback. Your response was enthusiastic and very constructive. We've implemented a number of your suggestions and more are slated for future releases.

The dashboard was the tip of the iceberg.
I'm delighted to say that the rest of the Second Life web site is launching today. We've given our web properties a top-to-bottom overhaul to make your Second Life experiences easier (and more fun) than ever. As always, we'd love your feedback on the redesign.

The magic of Second Life...

The first thing you'll notice is the new look. You got a glimpse of it with the new home page back in December, and now we've extended it to the rest of our web properties. Our aim was to create a visual style that would highlight the magic of Second Life and showcase your artistry. The images that light up the site were selected to reveal the extraordinary range of experiences and emotion that Second Life offers.

Not just a pretty face...

As lovely as it is, the changes are not merely a visual face lift. We sent surveys, held office hours, read your comments on blogs and forums, talked to our support folks and the old timers at Linden Lab. We heard that community, exploration, land and shopping are what Second Life is all about for you, so we mirrored that in our new main menu. We know that Second Life is an amazing palette for creativity and building, so we collected resources for designers, coders, merchants and promoters to help you hit the ground running. We heard you say that while shopping on the web is convenient, shopping in world is wonderful because it is an emotional, social and visual feast, so we made sure to highlight both. We learned that many new users think Orientation Island is all there is to Second Life (!!), so we created a web-based world map and linked it tothe Showcase. And we know that what makes Second Life stick are the relationships you form, so we collected our community resources together to help you connect with other like-minded people.


But perhaps the most important part is what you can't see. To respond to your ideas and suggestions, we are re-architecting our back-end systems so we can improve our current features and performance, and provide an ever-expanding set of tools for discovery, sharing, creativity and customization.


Here's the skinny...

* The Dashboard is the first step on a path to richer web-based social tools for Second Life. On it, we've collected the most popular Second Life web features for easy access to the tools and resources you need to manage your Second Life. In future releases, we'll provide better tools for communication, social networking, customization, personalization and management.

* For new users, we've improved the path into Second Life. Registration has been completely redesigned with a streamlined flow and better messaging for new users. Coming soon, you'll see further improvements in the new user experience with better basic training in world, a new approach to designing starting locations, and of course, the redesign of Viewer 2.0.

* For international visitors, we've made it easier to find non-English language registration options and browse community gateways by language preference. We've also been working on the plumbing to make it easier to offer all of our web properties in more languages, and providing toll free support numbers for non-English language speakers.

* The new web-based Second Life Map harnesses the power of Search and the Showcase to bring a real-world feel to exploring the virtual world. We think it gives new and old Residents alike a great tool for discovering Second Life, making it easier for you to find (and teleport to) the store, concert, club or peaceful beach that suits your mood. The new Map is just one of the milestones on our roadmap for improving Search and Classifieds, and connecting you with the great content and communities of Second Life.

* We've also completely redesigned the Land Store experience to make it easier to use and understand. As part of this redesign we are pleased to announce the launch of Themed Private Regions, where you can purchase a private region in move-in condition. We are starting with Linden designs for a Baronial Castle, Moonbase, Conference Center, and Theater. In the future, the Themed Private Regions option will provide an excellent opportunity for creators to have their content available for sale in our land store. For more information visit our FAQ.

* Shop 'til you drop! Now, from the main menu and throughout the site, we promote the spectacular diversity of stores offering everything from shoes to submarines. As the world's largest virtual goods marketplace, we've now extended our platform to the web, giving Residents new shopping opportunities; and merchants additional visibility with links from secondlife.com.

Thanks!

Sincere thanks to all who contributed to the dashboard beta by providing constructive feedback. Let's continue the conversation after you take a look at the new site. We want to hear what you think, what you need, and what you imagine.


Finally, if you do nothing else, check out the Machinima video in the "What is Second Life?" section of the site. I've seen it 100 times, and it still gets me every time!

Posted by Callen Linden on secondlife.com on Aug 26, 2009

Wednesday, August 12, 2009

Brand Names From Real Life to be Banned on Xstreet

On August 11, Pink Linden posted some “Updates to XStreet SL Listing Guidelines.” Among them were some “Branding Guidelines” which dealt with Real Life brands reproduced within Second Life.

Branding Guidelines

Branded items may be listed or sold only by the brand or intellectual property owner or its authorized agents. A "branded item" is an item that:

* contains or uses a brand name or logo;

* replicates or closely imitates the appearance of a real-world physical product of a brand owner (for example, items that replicate the appearance of brands of cars, jewelry, or shoes that are available in the real world);

* replicates or closely imitates the appearance of a celebrity, famous person, or fictional character from a copyrighted work (for example, avatars that replicate the appearance of movie stars or characters from a book, film, television program, or game); or

* replicates or uses an artistic or creative work that is the subject of copyright (for example, virtual artwork that replicates artwork available in the real world or a sound clip that includes part of a song recording).

"Brand names" include product names; service names; company names; organization names; trade names; designer names; trademarks; service marks; celebrity names; famous persons' names; the unique names of well-known books, films, television programs, games, and other works that are the subject of copyright; and the unique names of well-known fictional characters from copyrighted works.

Be careful not to make comparisons to a brand name or say that your item is "like," "inspired by," or "based on" a brand name because this can be misleading and can lead to intellectual property infringement.

When including pictures in your listings, use a picture that accurately represents your item so that buyers are not confused about what you're selling. Never copy or use someone else's pictures or logos without their permission.

If you are a brand or intellectual property owner or the authorized agent of one, consider making others aware of this information by including it in your listing.

If we receive a complaint from a brand or intellectual property owner, or if we believe in good faith that your listing violates these Branding Guidelines or intellectual property law, we reserve the right to remove your listing and content (including content in Second Life associated with the listing) and in severe or repeat cases revoke your Xstreet SL and Second Life privileges.

You are responsible for ensuring that your listings and content comply with applicable intellectual property laws. Please be aware that your compliance with these Branding Guidelines does not guarantee your compliance with all intellectual property laws. For general information about intellectual property and our intellectual property complaint procedures, please go here. If you need advice on intellectual property law, we suggest you contact an attorney.

Examples

This Is Acceptable:

* An item that uses a brand name (like Gucci®, Nike®, or Rolex®) can be listed only if the item is officially offered or authorized by the brand owner (for example, Gucci America, Inc., Nike, Inc., or Rolex Watch U.S.A., Inc.).

* An item that uses a celebrity or famous name (like Angelina Jolie or Barack Obama) can be listed only if the item is officially offered or authorized by the celebrity or famous person (for example, Angelina Jolie or Barack Obama).

* A virtual car that looks like a particular brand of cars (like Mercedes-Benz®) and uses the logo of the brand can be listed only if the virtual car is officially offered or authorized by the brand owner (for example, Daimler AG).

* An avatar that has the appearance of a fictional character from a copyrighted work (like Darth Vader or Wonder Woman) and uses the character name can be listed only if the avatar is officially offered or authorized by the intellectual property owner of the character (for example, Lucasfilm Entertainment Co. Ltd. or DC Comics).

* Virtual artwork that replicates copyrighted artwork that is available in the real world (like the artwork of Andy Warhol or M.C. Escher) can be listed only if the virtual artwork is officially offered or authorized by the intellectual property owner of the artwork (for example, The Andy Warhol Foundation for the Visual Arts, Inc. or The M.C. Escher Company B.V.).

This Is NOT Acceptable:

* A virtual sneaker named after a sneaker brand available in the real world (like Adidas® or Converse®) cannot be listed if the listing party is not the brand owner (for example, Adidas America, Inc. or Converse Inc.) or officially authorized by the brand owner.

* A virtual t-shirt with the logo of a real-world brand (like a Mickey Mouse® logo or an NFL® logo) cannot be listed if the listing party is not the brand owner (for example, Disney Enterprises, Inc. or the National Football League) or officially authorized by the brand owner.

* Virtual furniture with the distinctive appearance of a brand of furniture available in the real world (like the Eames® lounge chair and ottoman) cannot be listed if the listing party is not the brand owner (for example, Herman Miller, Inc.) or officially authorized by the brand owner.

* An avatar that has the appearance of a celebrity (for example, Elvis Presley or Marilyn Monroe) cannot be listed if the listing party is not the owner of the celebrity's right of publicity (or the right to use the celebrity's appearance, for example, Elvis Presley Enterprises, Inc. or Marilyn Monroe LLC) or officially authorized by the celebrity rights owner.

* Lists of unrelated brand names cannot be included in a listing or hidden by using white-on-white text, tiny fonts, special HTML code, or other means intended to circumvent the rules. (See also Keyword Spam below.)

* Misspelling brand names or adding, removing, or swapping some characters to try to circumvent the rules, for example, using the number "1" instead of the letter "I" or a dollar sign "$" instead of the letter "S," is not allowed.

*****

Near the bottom of the “Updates” page, Pink Linden stated those with “listings or content that do not comply” had until September 14 to change or remove them in order to get a refund for the remaining time. After that, “Linden Lab may remove listings and content that do not comply” with no refunds.

Please leave your comments below.

Wednesday, August 5, 2009

Content creation under the microscope at last?

Our Content Management Roadmap

Thanks for taking the time to read this post. I'll let you know up front that it is lengthy, because we feel that you deserve the opportunity to hear in depth what we are thinking, and doing, regarding content management in Second Life. Resident-created content is the heart and soul of Second Life, and we want to help you continue to benefit from the amazing creativity you have displayed inworld. When you are successful, Second Life is a better world for all of us – more inspiring, more spontaneous, and more fun!
We are committed to empowering content creators to better manage and control their content. Taking a holistic approach to content management, we are hard at work on new and improved content tools, programs, and policies. Because we know that content management is of paramount importance to our community, we're going to lay out our current plans, and then invite you to help us shape them to best meet the community's needs.
Right now, we are pursuing a multi-pronged approach:

  • Improvements to our intellectual property complaint process, enabling intellectual property owners to submit online requests that we search for and remove all copies of an identified item created by a particular Resident;
  • Promotion of standard industry practices for tools copying content from Second Life to help protect against intellectual property infringement;
  • A content seller program to help the community trade content safely and trust one another;
  • Clarifications to and updating of our policies to promote awareness of intellectual property and protect against infringement; and
  • Development of “sticky licenses,” or additional licensing metadata, for content to help facilitate a content marketplace outside our hosted Second Life virtual world.

For more detailed information, please continue reading below, and then join the discussions in the forums. Thank you for taking the time to read this post and for your feedback.

Continued HERE

Friday, June 12, 2009

Viewer 1.23 RC4 Now Available

Because we're very close to releasing the official 1.23 viewer, there are only a few changes in this Release Candidate. Most importantly are the reintroduction of the 'Groups...' option on the Avatar pie menu, and a fix for a problem with poseball hiding and texture mapping. Both of these fixes, and the number of votes each issue received in JIRA, are highlighted in the Key Fixes section of the Release Notes. At the top of the release notes are also a few important Known Issues. Please take the time to read through these, and the rest of the release notes, at:

http://wiki.secondlife.com/wiki/Release_Notes/Second_Life_Release_Candidate/1.23

Tuesday, May 19, 2009

LL Launches Land Expo

Second Life Land Expo 2009

In Second Life, land is what gives your content presence, boundaries, and a sense of permanence. It creates both a shared space for exploration and a place to call home. And in the last six years, Second Life's land mass has grown from 11 regions up to a total of 27,483 regions (at last count)!

Land in Second Life is often reminiscent of the untamed Wild West, and in true frontier style many land owners have found great opportunity settling in Second Life. They’ve discovered that land enhances their business, community, and friendships, and creates a space for collaboration in creative and innovative ways.

In an effort to share these best practices and support the growth of innovative uses of virtual land, Linden Lab is proud to announce the inaugural Second Life Land Expo!

Find out more in the complete post by M Linden HERE

Friday, May 1, 2009

The Linden Prize goes to ... Studio Wikitecture and Virtual Ability

Studio Wikitecture and Virtual Ability are the winners of the 1st Linden Prize! Both projects will receive $10,000 USD--the largest award in the virtual world industry--in honor of their achievements. After 230 applications and two rounds of deliberations, the judges decided that these two projects were "like comparing Tuesdays and Oranges", so they will share the award!


Full story HERE

Friday, April 24, 2009

Jack Linden Says Camping Bots to be Banned

On the Second Life blog post on Thursday April 23, Jack Linden stated the following:


“Almost everyone agrees that using Bots to manipulate traffic (and therefore Search rankings) is unfair. Not only with respect to Search itself but also due to the load on Mainland Region resources and how that can impact other Residents in the area.

"Therefore we are setting policy that attempting to gain an unfair Search advantage, by the use of Bots to inflate the Traffic for a parcel, will be considered a violation. This policy applies to both Mainland and Private Estates as both are represented in Search.”

Jack Linden posted that residents would not need to report violations, but next week Linden Labs would “routinely look at the Search results” to look for camping bots. Where they found clear cases, the owner would be given a warning, followed by “an account suspension or removal from Search if it persists.”

He went onto reassure users of other bots, “We will not be banning or removing Bots from Second Life. There are many amazing and useful ways to use Bots and the fact that in some circumstances they can be misused should not impact the more constructive users of Bots. We wouldn't remove Scripting because it can sometimes be used in bad ways, and Bots are no different in that respect. ... ”

Of land bots, Jack Linden stated they would take no action against them for now, except when overused, saying people would later be able to buy and sell land on the website.

Read the full post HERE