September 4, 2009 – Modavia Productions, the fashion show production division of Modavia Fashion Marketing, today announced that Treet TV will broadcast the launch of Modavia Fashion Week live on September 10, beginning at 10:00 am SLT. This special preview of the shows will run for two hours and will be rebroadcast throughout the week on the Treet TV Fashion Channel.Modavia Fashion Week begins on September 10 and will run through September 17. A total of 36 designers will be showcased in 4 to 5 shows daily at The Tents at Bryant Park in Second Life.To engineer a massive attendance to the launch event, we will be hosting several satellite locations in SL where the Treet TV broadcast will be beamed.Locations for viewing the launch shows will be:-- VAIN Magazine - http://slurl.com/secondlife/Joomos/114/191/24-- Digit Darkes - http://slurl.com/secondlife/Addictive/86/141/22-- Baiastice - http://slurl.com/secondlife/BAIASTICE/154/127/27-- Tropical Treet - http://slurl.com/secondlife/Tropical%20Treet/152/234/30At each location, there will be a Treet TV mega screen set up to view the event. Several gift bags, filled with items from designers, will be available for attendees and Modavia will be holding a Register-to-Win drawing for some of the outfits shown on the runway.People will also be able to view the show on the web via the live stream, http://www.treet.tv/live.“We wanted more people to be able to view the highlights of our great lineup of fashion shows, showcasing some of SL’s best designers, and were delighted when Treet TV offered to assist us” stated Poptart Lilliehook, CEO of Modavia Fashion Marketing.Outfits showcased in the fashion shows will be available for purchase in on-site designer boutiques during Fashion Week and then on the XStreet website in a specially designed LookBook, https://www.xstreetsl.com .----------------------------------------------------------------------------------------About Modavia Productions-------------------------------------Modavia Productions is a full service fashion production company offering clients unprecedented fashion show production, photo shoot coordination, model casting, and marketing services.About Modavia Fashion Marketing--------------------------------------Modavia Fashion Marketing operates within the virtual world of Second Life (tm). Modavia is the parent company of the Modavia Fashion Directory - The FIRST, Second Life Guide to the Who's Who of Top Fashion in Second Life, featuring The Modavia Supermodels - The Most Popular Virtual Models in the World. Modavia is not a modeling agency, but a fashion marketing company. Modavia endeavors to develop products and services that celebrate the best of fashion design, fashion modeling and fashion photography in Second Life.Second Life(tm) is a registered trademark of Linden Labs, Inc. To find out more about Second Life please visit http://www.SecondLife.com.About Treet-------------Treet TV is an entertainment network that serves virtual worlds viewers and producers. Established in March 2007, Treet TV uses a collaborative production model which has resulted in more than 3000 hours of broadcast quality content, all targeting the emerging phenomenon of virtual living.Shows are broadcast live to audiences inworld on Treet TV enabled television screens, as well as live onto the world wide web. Large scale live events in the past include the Transformers press event, Philip Rosedale SL6B Opening Ceremony and the Best Practices in Education conference.http://www.treet.tv
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